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Location

Mumbai | India

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Job description

Position : Instagram Marketing Specialist

Location : Goregaon (Bangur Nagar)

Responsibilities :

Instagram Strategy Development :

- Develop and implement a comprehensive Instagram marketing strategy aligned with overall marketing goals.

- Stay abreast of Instagram trends, features, and algorithm changes to optimize strategies.

Content Creation and Curation :

- Create visually appealing and compelling content for Instagram, including images, videos, stories, and reels.

- Curate user-generated content and collaborate with the creative team to maintain a consistent brand aesthetic.

Audience Engagement :

- Foster community engagement by responding to comments, messages, and mentions.

- Implement strategies to encourage user-generated content and participation.

Influencer Collaboration :

- Identify and build relationships with Instagram influencers aligned with the brand.

- Coordinate and execute influencer marketing campaigns on Instagram.

Hashtag Strategy :

- Research and implement effective hashtag strategies to increase content visibility and reach a wider audience.

- Monitor trending hashtags and incorporate them into relevant content.

Analytics and Reporting :

- Utilize Instagram Insights and other analytics tools to track performance metrics.

- Provide regular reports and insights to the marketing team, adjusting strategies based on data.

Instagram Advertising :

- Plan and execute paid advertising campaigns on Instagram, including sponsored posts and stories.

- Monitor and optimize ad performance to achieve campaign objectives.

Joining our team as an intern will provide students with a well-rounded experience in influencer marketing, preparing them for future roles in this dynamic and rapidly evolving field.

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Job tags

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Salary