Head Digital Sales Head Digital Sales Mumbai A.O, MUM-KND-AFS(AD), IN Sales

Location

Mumbai | India

Job description

Responsibilities & Key Deliverables

Job Responsibility 

• End To End Hyperlocal Campaign Management Identify Models and Campaign Trail for the month based on Volume Planning & Market Needs
• Digital Matrix Success: Driving RO I ZO Wise business
• Dealer Digital Performance: Hyperlocal Campaign Progression / Review : Track campaign lead flow,
• Field feedback on the leads shared.
• Digital Infrastructure :
  • Standardized Dealer Digital Assets
  • Google Business Profile : Sales and Service listing
  • Locator / Landing Pages
• Dealer Social Media
  • Standardized Dealer Digital Platform
  • Lead Management System
  • Real Time Linkage Of Dealer's Lead Acquisition
• Digital Ecosystem Development- a) BDC : DEM I ICRE Availability
• Capability Building & Certification of DEMs
• Car Portal Budget allocation, Current month Retail targets- Planning brand wise enquiry requirement based on allocated budget. Sharing lead plan with car portals.
• Booking Reconciliation :  Cancellation Failure cases- Reconciling Failed bookings: To validate for cancellation and get booking/refund processed
• Escalated concerns – online bookings-Concern Closure with support to Customer Care and Booking Support
• Cases in refund que vs. fund availability-Funds availability for refund
• Data for Updating CMS screen (Dealer Digital Assets) from ADC / Brand- Updated digital content across platforms

Education Qualification

Bachelor’s and /or Master’s Degree

Job tags

Salary