Client of Pink Camel
Location
Jordan | India
Job description
Job Description
Marketing Director for a Home Delivery app company.
Location Jordan
Salary 5,000 USD/month + ESOP
Requirements:
• Proven experience (10+ years) in a senior marketing role, preferably within the e-commerce or online services industry
• Bachelor's degree in Marketing, Business, or a related field; MBA is a plus
• Strong leadership and team management skills, with the ability to inspire and motivate a dynamic marketing team
• Exceptional communication skills, both written and verbal, to effectively convey brand messaging internally and externally
• Analytical mindset with proficiency in data-driven decision-making and campaign performance analysis
• Demonstrated success in developing and implementing successful marketing strategies that drive business growth
• Knowledge of the grocery industry and understanding of consumer behaviour in the online marketplace
Responsibilities:
• Develop and execute strategic marketing plans to drive customer acquisition, retention, and overall growth for the online grocery delivery platform
• Lead cross-functional teams to implement comprehensive branding initiatives that align with the company's vision and values
• Utilize market research and customer insights to identify target audiences, market trends, and competitive landscape, informing marketing strategies
• Oversee the creation of compelling marketing collateral, including digital and print materials, ensuring consistency in brand messaging
• Manage digital marketing channels, such as social media, email campaigns, and online advertising, to optimize user engagement and conversion
• Collaborate with product and technology teams to integrate marketing strategies into the user experience and enhance customer satisfaction
• Establish and nurture partnerships with key stakeholders, influencers, and affiliates to expand brand reach and drive collaborative marketing efforts
• Monitor and analyze key performance indicators (KPIs) to assess marketing campaign effectiveness and make data-driven decisions
• Budget management for marketing initiatives, ensuring efficient allocation of resources to maximize ROI
• Stay abreast of industry trends and emerging technologies to propose innovative marketing solutions and maintain a competitive edge
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