Boost
Location
Delhi | India
Job description
JOB DESCRIPTION
POST: Social Media & Content Specialist ROLE TYPE: Full time (In Office) LOCATION: Vasant Vihar, Delhi STARTING DATE: Immediately WHAT WILL YOU GET TO DO: We're seeking a sharp social media and content specialist to grow and cultivate our online community and audience, and help build our digital assets. If you're detail-oriented, like to read and stay updated on the latest trends, are organized, and ready to hustle in a fast-paced environment, we want you on our team. Based in Delhi? Join us onsite and make an impact! ABOUT US Boost is a boutique audience acquisition and growth strategy firm. Founded in 2018, we work with the purpose of enabling start-ups and SMEs overcome barriers to scale and achieve greater impact with their strategic and marketing initiatives. The current position is to support mandates in Education, & Healthcare verticals. The founding team comprises ISB, XLRI alumni, a serial entrepreneur (with successful exits) and ex senior management from global leading corporations. We are deliberate about what we stand for as an employer. So, if the below description strikes a chord, we would love to hear from you! We are proud to build digital careers in education, healthcare and social impact. JOB RESPONSIBILITIES: Create compelling and visually appealing content for our social media platforms, including Instagram, Facebook, & LinkedIn. Develop and execute social media campaigns to increase brand awareness, drive engagement, and grow our online community. Monitor and analyze social media performance metrics, such as reach, engagement, and follower growth, and use insights to optimize content strategy. Collaborate with cross-functional teams to ensure brand consistency and alignment with marketing objectives. Assist in the development of a content calendar and contribute creative ideas for social media content, blog posts, and other digital marketing initiatives. Own and drive implementation of compelling website content, including product/service descriptions, blog posts, and landing pages, to ensure alignment with overall marketing objectives and brand messaging. Conduct keyword research and optimize website content for search engine visibility and user experience. Monitor website analytics and user behavior to identify opportunities for improvement and optimization, contributing creative ideas for website design, layout, and user interface enhancements. SKILLS, ATTRIBUTES & QUALIFICATIONS required: Bachelor’s or Master's degree in any field with demonstration of academic achievement. Experience > 1 year Social media and tech-savvy Excellent writing and storytelling skills Knowledge, demonstrable interest and understanding of online marketing platforms and best practices, KPIs, and emerging trends Intermediate Google and Microsoft suite knowledge: Excel, Google Forms, etc. Keen learner, self starter with high integrity Detail-oriented with organisational skills Can-do attitude WHAT WE OFFER: Competitive salary Work directly with the Co-Founders, potential to have an outsized impact on our company and society (with our education initiative) Great learning opportunities with hands-on experience Contribute to development, services and technologies that are in the forefront of Education and Healthcare Collaborative, team-oriented culture that embraces diversity Boost India is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, colour, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic.Job tags
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