Retention Executive ( CRM)
Location
Hyderabad | India
Job description
Location: Hyderabad
Experience: 1-2 years.
This is NOT a customer support profile.
Job Description:
- Develop the retention strategy, roadmap, and budget that will achieve targets and KPIs for specific cohorts.
- Highly numerate with excellent proficiency in Microsoft Excel
- Co-ordinate and brief the Digital Graphic Designer and Copywriter on upcoming marketing campaigns.
- Strategize CRM campaigns through various omnichannels like Push, SMS, email, and WhatsApp to produce relevant success metrics.
- Maximize revenue per customer/data record by re-engaging a dormant/inactive audience.
- Should have knowledge of marketing tools such as Mo-engage, clevertap, etc. with a good understanding of journeys and user properties.
- Manage CRM promotional and transactional campaigns.
- Work closely with the CRM analyst to report on the campaigns.
- Work closely with the Senior CRM Manager & the CRM analyst on developing initiatives to retain re-engage users.
Other skills
- Excellent verbal and written communication skills in English.
- Minimum 1-2 years of relevant work experience.
- Ability to show a track record in managing CRM calendars.
- Ability to connect with stakeholders and come up with ideal solutions.
- Ability to quickly learn and look for opportunities.
- Demonstrate passion for CRM, database, social and digital marketing.
- Work independently in a structured manner.
- Strong relationship management/interpersonal skills
Job tags
Salary