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Search Engine Optimization Specialist


AMWORLD Trans-Continental M&A


Location

Indore | India


Job description

We are looking for a highly skilled SEO executive/ SEO manager who has prior experience working on SEO for Global promotion of our websites. Our primary targets are strictly US, Europe followed by India & MiddleEast.

- Perform Keyword Research. Conduct online research and competitors analysis to determine the right keywords that drive targeted traffic

- Do a detailed Site Analysis for on-page and off-page factors of the website.

- Conduct On-site and off-site SEO for increasing the web traffic.

-Participate in the market research industry related group discussions, online forums, and targeting audience effectively.

- Creating high quality backlinks on international websites using ethical SEO techniques

- Optimise existing content. Review the content, Special focus on checking for keyword density, keyword prominence and proximity

- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

- Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific

Requirements:

- On-page Knowledge. Knowledge of Alt tags, Title tag, Anchor text, Meta Description, Meta Keywords, Keyword Research, Image Optimisation, Content Optimisation, Sitemap (HTML & XML), HTML Validation as per w3.org standards. etc.

- Awareness about various content marketing platforms of the Market Research Industry.

- Advanced Link building skills required ( Guest Blogging, Skyscraper Technique, RELATIONSHIP-BASED Link Building, .EDU AND .GOV Link Building, Broken Link Building)- Ability to track and monitor results for web-traffic.

- Effective in troubleshooting, SEO and ranking related issues.

Professional Skills & Qualifications:

- 4-5 years experience in Search Engine Optimisation (SEO)

- Proficiency in MS Excel, PowerPoint, and Word

- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool

- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

- Experience working with CMS and building/administering content in CMS environments

- Desired: Knowledge of HTML/CSS and website administrations

RoleSearch Engine Optimisation /SEO Specialist

Industry IT

Functional AreaMarketing, Advertising, MR, PR, Media Planning

Employment TypeFull Time, Permanent

Role CategoryOnline/Digital Marketing

Education

UG :Graduation Not Required, Any Graduate in Any Specialisation

PG :Any Postgraduate in Any Specialisation, Post Graduation Not Required


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