Senior Manager - Communication

Location

Secunderabad | India

Job description

Responsibilities :

• Will be responsible for handling the complete communication eco-system of the school and driving the brand messaging through various online/offline channels.
• Ensure the school's USP is strongly reflected across various communication touchpoints.
• Creation, Management, and regular updating of content, events, and updates across the School Website.
• Creating and posting content on schools' social media handles to drive high engagement rates and reach.
• Managing Press Releases and building media relations in the local market.
• Managing the online brand reputation for the school through review generation & management.
• Writing regular blogs that can help drive brand interest and SEO rankings.
• Handling all school internal communications in the form of principal updates, monthly newsletter, and other parent-parent-related related communications.
• Creating new marketing collaterals (Brochures, Posters, e-mailers, etc..) that can be used by marketing teams to support various stages of the customer buying cycle.
• Managing Brands' Visual Identity across various touchpoints to ensure consistency in brand communications.
• Working with agencies to help create new campaigns and strategies that can help drive admissions for the school.
• Co-ordinating with vendors to create a repository of brand images and videos over time for marketing.

Job tags

Salary