Digital Marketing Executive
Location
Bangalore | India
Job description
Company Overview
Raika Photography is a leading photography and cinematography services company. We specialize in various areas including baby photography, maternity shoot, pre-wedding, weddings, commercial photography and cinematography, products shoot for e-commerce, and portrait portfolio. With over 11-50 employees, we are dedicated to providing world-class photography services to our clients.
Job Overview
We are hiring a Digital Marketing Executive to join our team at Raika Photography. As a Digital Marketing Executive, you will be responsible for developing and implementing digital marketing strategies to enhance our online presence and drive customer engagement. This is a mid-level position requiring 4 to 6 years of experience.
Qualifications and Skills
- Proven experience in digital marketing, with a focus on content strategy, marketing campaigns, and brand awareness.
- Strong proficiency in social media management and content creation.
- Knowledge of SEO best practices and experience in optimizing websites for search engines.
- Excellent analytical skills to monitor and interpret data for campaign optimization.
- Familiarity with marketing automation tools and email marketing platforms.
- Creative mindset with the ability to think outside the box and propose innovative ideas.
- Strong written and verbal communication skills.
- Ability to work effectively both independently and in a team environment.
- Certifications in digital marketing or related fields are a plus.
Roles and Responsibilities
- Develop and execute digital marketing campaigns to drive brand awareness and generate leads.
- Manage and optimize our website and social media platforms to maximize organic and paid traffic.
- Create compelling and engaging content for digital channels, including website, blog posts, social media, and email marketing.
- Conduct market research and competitor analysis to identify digital marketing trends and opportunities.
- Monitor and analyze website traffic and performance using analytical tools.
- Implement SEO strategies to improve search engine rankings and increase organic traffic.
- Collaborate with internal teams to create and optimize landing pages, email campaigns, and customer journeys.
- Measure and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement.
- Stay up-to-date with industry news and developments to ensure our digital marketing strategies are innovative and effective.
Job tags
Salary
Rs 25000 - Rs 50000 per month