Location
Work from home | India
Job description
At RebelCode, we’re excited to announce a groundbreaking addition to our team: a brand-new Marketing Manager role. As we continue to grow, our journey has been marked by the creation of WordPress plugins ( Aggregator and Spotlight ) that not only serve as tools but also as inspirations for creativity and productivity.
This new position represents an unparalleled opportunity to join us at a pivotal moment, allowing you to be at the forefront of our marketing endeavors. As the first to step into this role, you’ll have the unique chance to shape the marketing landscape of our renowned plugins and influence the direction of our future marketing strategies.
This isn’t just a vacancy; it’s a call to make history with us. You’ll be leading our marketing initiatives, infusing your vision and creativity into our products, and setting the stage for our continued success.
If you’re driven by innovation, leadership, and the desire to make a significant impact within a dynamic team, you’re the pioneer we’re searching for.
As a Marketing Manager at RebelCode, you will play a crucial role in elevating our flagship WordPress plugins to unprecedented success. These plugins are more than just features; they represent the core of our product offerings and have made a notable mark in their respective markets with a combined 120,000+ active users.
Your primary responsibility will be to lead their continuous development, enhancement, and market expansion efforts, ensuring they remain leaders in a competitive landscape.
Your daily activities will include a blend of hands-on marketing initiatives and strategic planning. This entails delving into market research and analytics alongside the Product Manager to identify and implement innovative marketing strategies, as well as stepping back to formulate and oversee the execution of a long-term marketing vision.
Your insights will drive decisions on branding, market positioning, and promotional tactics that will dictate the future trajectory of our products. In addition to nurturing our existing product lineup, you’ll also be involved in the launch of new projects in the future. These endeavors will provide you with an opportunity to inject new ideas into the market, potentially unlocking new avenues and growth for the company.
From the outset, you’ll work closely with our team to initiate these projects, laying the groundwork for future marketing campaigns and team expansion. In this position, your influence will extend far beyond product promotion; you will also play a key role in shaping the culture and capabilities of our marketing team. As you advance within the company, you’ll have the distinct chance to expand our marketing team, creating a culture of innovation, excellence, and ongoing development.
We are eager to offer you a stage where your marketing expertise, leadership skills, and creativity can truly shine. If you’re prepared to embrace this challenge and make a lasting impact, we invite you to learn more about the role and its responsibilities.
As a 100% remote and asynchronous team, self-discipline is a very important factor when working within our team. Everyone pulls their own weight and we do our utmost to get the best out of each other, helping one another to grow and develop over time.
We strive for excellence in everything we do. There’s no room for average work or half-hearted efforts. Even as we work on MVPs for new features or products, we strive to deliver the best possible results within the time-frames and limitations that we set for ourselves.
The tools we use day-to-day include:
You are the kind of person who owns your work, from coming up with a new idea to its full-fledged execution, launch, and future growth.
With fluency in English, both written and spoken, you ensure no idea remains unheard, no innovation unnoticed. For you, every message has meaning and you do your best to get it across.
Your constant curiosity propels you to constantly evolve, learn, and challenge the status quo, expanding your skillset every step of the way.
Working within a small remote team, providing and receiving critical feedback, and collaborating across borders and time zones is second nature to you.
Content Management: Oversee all aspects of content creation and management, ensuring regular content reviews, updates, and the generation of innovative content ideas. Implement SEO strategies to enhance content visibility and audience engagement.
Marketing Materials Creation: Produce compelling marketing materials, including product demos and promotional content for sales events such as Black Friday, to support the sales team and boost revenue.
Website Oversight: Maintain and improve the company website, focusing on SEO optimization, improving core web vitals for better user experience, showcasing customer success stories, and publishing case studies to highlight the value of our products.
Email Marketing: Improve, develop and execute email marketing campaigns, focusing on delivering targeted messages to different segments of our audience to drive engagement and conversions.
Promotion and Outreach: Coordinate content updates on third-party websites and engage in link-building activities to enhance our online presence and improve our search engine rankings.
Affiliate Marketing: Manage and grow the affiliate program, recruiting influencers and partners to boost traffic and sales, and optimizing campaigns for maximum efficiency and revenue generation.
The ideal candidate should have the following marketing skills and expertise:
The selected candidate will receive the following remuneration and perks package:
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