More Retail Private Limited
Location
Chennai | India
Job description
About More Retail Private Ltd (MRPL)
MRPL is one of India's largest and fastest-growing Omni Channel Food & Grocery retailers. MRPL is committed to building India's most customer-obsessed business with the world's best omnichannel food and grocery experience and all of this on a massive scale.
Purpose of the Role:
The custodian of this role is responsible to build a strong brand in MRL's Target Group based on our organisation's CVP which is around Value & Fresh. This would be for the existing stores in the Circle, apart from a series of new stores that will be launched in the next 2 years in the Circle.
Principal Responsibilities:
The Circle Marketing head will be responsible for achieving/monitoring footfalls for all stores & driving conversions. This will also involve turning around focused stores in line with the business strategy and plan.
The role will spearhead initiatives – NPS & consumer engagement programs. The value format requires a special mindset of being able to work with lesser resources. Cost leadership in everything is a must. Key outcome metrics are as follows:
In the context of the above, drive
KRAs:
Education and Experience:
- MBA Marketing from Tier 2/Tier 3 institutes
- 5-9 years' experience
- Excellent written and verbal communication skills
Values
Job tags
Salary
