Search Engine Optimization Specialist
Location
Bangalore | India
Job description
We are currently looking for SEO Specialist with 5+ years of work experience with good communication.
Roles & Responsibilities:
- Optimizing copy and landing pages for search engine optimization
- Performing ongoing keyword research and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Research and implement search engine optimization recommendations.
- Analyze on-page, off-page, and technical factors of the site and provide recommendations to improve its overall SEO growth and performance.
- Conduct periodic keyword research, technical and content audits, and competitor analysis to discover new SEO opportunities and improve site traffic.
- Develop and implement link building strategy.
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Increase organic traffic, research buyer persona, achieve featured snippets, and track online metrics.
Requirements and skills:
- Proven SEO experience
- Bachelor's degree in marketing or relevant field.
- Minimum of 5 years of experience in Search Engine Optimization (SEO).
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- In-depth experience with website analytics tools, Google Tools & SEO Tools (e.g, Google Analytics, WebTrends, SEMrush, Moz, Clickstream, XENU, href).
- Experience with A/B and multivariate experiments.
- Working knowledge of HTML, CSS, and JavaScript development and constraints.
- Knowledge of ranking factors and search engine algorithms.
- Up to date with the latest trends and best practices in SEO.
Job tags
Salary