Drive strategic initiatives within the team. Leadership and high visibility role
Opportunity to own the firm's performance marketing strategy and work very close
Job Description
Key Responsibilities:
Converting marketing spent to ROI-generating business. Along with driving customer acquisition, product positioning, growth and revenue management.
Identify opportunities for campaign improvement, targeting, and audience segmentation based on data insights.
Own the entire marketing charter for acquiring users through all digital and offline channels.
Monitor and analyse the performance of digital campaigns, including but not limited to paid search, social media, display advertising, email marketing, and other digital channels.
The Successful Applicant
Successful Candidate:
Has 10 + years of working experience in Digital marketing in the Consumer Technology sector.
Being number-driven - conversion numbers and using commercial measures to refine the business model.
Has experience in driving growth, user acquisition and digital campaigns.
MBA from Tier 1/2 Colleges preferred.
Passionate about working in the impact sector.
What's on Offer
Mission-Driven Impact: Joining our Client as the Head of Digital Marketing means contributing your expertise to a cause that truly matters. You'll have the opportunity to drive meaningful change and make a tangible difference in people's lives, aligning your professional skills with a noble purpose.
Creative Freedom and Innovation: Our Client, encourages creativity and innovation in digital marketing strategies. As the Head of Digital Marketing, you'll have the autonomy to explore new ideas, experiment with cutting-edge technologies, and implement campaigns that engage audiences and drive impact, offering a dynamic and fulfilling environment for digital marketers