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Programmatic Media Specialist


grapes


Location

Bangalore | India


Job description

Main responsibilities: Collaborate with media planning and sales team, informing strategy and programmatic media buying best practices Build and launch cross-device campaigns in Demand-Side Platforms Manage ad trafficking and creative assets Perform ad verification and create live campaign screen shots Monitor ad delivery and discrepancies across multiple measurement platforms Run reports and provide campaign performance insights during and post campaign Maintain relationships with publisher networks and sites to grow access to high quality inventory Educate and mentor Associate Media Buyers Contribute to process efficiency, overall product growth and innovation

Other desired skills Bachelor’s degree or equivalent. 2-3 years experience in programmatic media buying. Understanding of online ad formats and specs including video, mobile and native. Experience on Programmatic tools such as: Mediamath, DV360. Experience working with DSPs and ad servers. Understanding of RTB, private marketplace and programmatic direct. Understanding of website tracking tags (Conversion and retargeting). Strong organizational skills and detail oriented. Analytical thinking and quantitative skills.


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