MyCaptain
Location
Bangalore | India
Job description
Job Title:
Associate Copywriter Company: MyCaptain Location: The Hub, Unit 1, Bellandur, Bengaluru, Karnataka 560103 Job Type: Full-time (Work From Office) About MyCaptain: MyCaptain is a leading online platform that provides mentorship and learning experiences to young individuals seeking to explore and develop their skills and interests and pursue a career they love. We offer a wide range of courses and programs in various domains, helping our community of learners achieve their personal and professional goals. So far, we have impacted the lives of 1,50,000+ mentees. We hope to bring you on board for this exciting journey and have a mutually enriching experience. Job Description: We are seeking a creative and motivated Copywriter to join our content team. It’s a bonus if you have written long-form content and have content-writing experience as well. The ideal candidate should have at least 2 years of experience in copywriting for ads, website, email campaigns, and more. As a Copywriter, you will be crucial in supporting our marketing function and writing copy and content that effectively communicates our brand message and drives customer engagement. If you eat, breathe, and sleep content, are creative, love playing with words, and have a ‘get shit done’ attitude, then we are looking for you. Responsibilities: Develop high-quality and engaging content for various digital platforms, including ads, websites, email campaigns, blogs, and other marketing collateral. Write clear, concise, and persuasive content that effectively communicates our brand message and resonates with our target audience, increasing user engagement and conversion rates. Work closely with the design team to integrate copy seamlessly with visuals. Collaborate with cross-functional teams to understand the product features and benefits, translating them into persuasive and accessible content. Demonstrate familiarity with AI tools, such as ChatGPT, to enhance content creation and engagement strategies. Research and analyze industry trends and competitor activities to inform content creation and copywriting Proofread and edit content to ensure accuracy, consistency, and adherence to brand guidelines Meet deadlines and manage multiple projects simultaneously Requirements: Min. 1-2 years of experience in copywriting, preferably in the Ed Tech industry or a creative agency. Portfolio showcasing a range of writing styles and successful campaigns. Bachelor's degree in English or journalism is optional. People with Certification courses in writing are also welcome. Ability to think creatively and develop innovative marketing messaging and content ideas. Content Personalization: Skill in tailoring content and messaging to specific target accounts and understanding their pain points and needs. Excellent Communication: Strong written and verbal communication skills with the ability to convey content in a creative, clear and concise manner. Research Proficiency: Experience in conducting in-depth research(read stalking) using multiple sources to gather relevant information.Job tags
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