SEO Specialist

• Conduct thorough keyword research and analysis to identify targeted keywords and optimize content accordingly.
• Develop and implement on-page and off-page SEO strategies to improve search engine rankings and drive organic traffic.
• Monitor website performance using analytical tools and regularly provide detailed reports on key metrics, such as traffic, rankings, and conversions.
• Collaborate with content creators to optimize web content, including blog posts, landing pages, and product descriptions.
• Perform ongoing technical SEO audits to identify and fix website issues that could impact search engine rankings.
• Stay up-to-date with industry trends and search engine algorithm changes to ensure the effectiveness of SEO strategies.
• Monitor and analyze competitor websites to identify opportunities and areas for improvement.

Requirements:

• Proven experience as an SEO Specialist or similar role, with a track record of improving search engine rankings and organic traffic.
• In-depth knowledge of search engine algorithms and ranking factors.
• Proficiency in using SEO tools, such as Google Analytics, Google Search Console, SEMrush, and Moz.
• Familiarity with HTML, CSS, and JavaScript, and how they impact SEO.
• Strong analytical skills, with the ability to analyze data and derive actionable insights.
• Excellent written and verbal communication skills, with attention to detail.
• Ability to work both independently and collaboratively in a fast-paced environment.
• Constant thirst for knowledge and staying up-to-date with the latest industry trends and best practices.