Performance Marketing Lead

Location

Secunderabad | India

Job description

Responsibilities

• Developing and implementing effective search engine optimization (SEO) strategies
• Coordinating content, design, social media, pay-per-click (PPC) marketing and other activities
• Managing website content offsite and onsite optimization projects and reporting on performance
• Direct off-page optimization projects (e.g. link-building) and Work with social media and PPC teams to optimize campaigns
• Collect data and report on traffic, rankings and other SEO aspects
• Keep abreast of SEO and integrated marketing trends
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results.

Job tags

Salary