Allied Worldwide
Location
Bangalore | India
Job description
Digital Marketing lead
About Us We are a dynamic group of companies on a fast growth trajectory , and we’d like you to be a part of our success. We’re hugely passionate about what we do and the high levels of service we provide to all our clients. The Globalution Group is so named as we believe a revolution is needed for shareholders, organisations, functions and more importantly for you. Everything and anything which is process/output based will be automated and that simply means that organisations will require fewer people. People will have to move from time and KPI driven employment to delivering outputs and then move from outputs to delivering outcomes. We believe that an organisation needs to be a Mutable Business™ to survive and flourish in the future. You too must be prepared to change and become an individual who is in a permanent state of reinvention. You must be able to challenge your own status quo and inspire change for your colleagues and our customers, and be part of a movement toward a brighter, more equitable future for all. The Role: Assist the team in the development of the overall digital marketing strategy Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display) Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software Manage the creation of relevant and engaging digital content for publishing onto various digital platforms Manage digital advertising campaigns (SEM, Display, Social, Programmatic) Set up conversion, pixel, and event tracking on the website and across various digital platforms Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions Analyze digital marketing analytics reports and share insights with the team to develop optimization plansJob tags
Salary
