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Marketing Manager


CITTA (Lexicon Lifestyle - A Lexicon Group Enterprise)


Location

Pune | India


Job description

Company Description

CITTA is a natural skincare product company located in Pune, India, under Lexicon Lifestyle - A Lexicon Group Enterprise. At CITTA, we merge ancient Indian traditions and modern science to develop natural, safe, and effective skincare products for babies and children. Our products are cruelty-free, dermatologically tested, and formulated with ethically sourced and highest quality natural ingredients. Our core philosophy of Consciousness, symbolized by the Sanskrit word 'Chitta,' drives us to care for both people and the planet, as we strive for transparency for our ingredients and ecologically responsible practices.

Role Description

This is a full-time on-site role of Marketing Manager at CITTA. The Marketing Manager is responsible for strategizing and executing product launches, planning and implementing marketing campaigns, managing social media platforms, conducting market and competitive analysis, working with design teams on creative artwork, and collaborating with other teams on sales and marketing initiatives. The Marketing Manager will report to the Head of Marketing and work closely with teams across the organization.

Qualifications
  • Proven experience in product launch planning and execution, developing marketing campaigns, and managing social media platforms
  • Experience in market research and competitive analysis
  • Excellent verbal and written communication skills
  • Strong organizational and project management skills
  • Ability to work collaboratively with cross-functional teams including design, sales, and operations
  • Bachelor's degree in marketing, communications, or related field
  • Experience in the skincare or baby product industry is a plus
  • Knowledge of SEO marketing and Google Analytics is a plus
  • Familiarity with graphic design software such as Adobe Creative Suite is a plus


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