Digital Marketing Specialist
Location
Bhopal | India
Job description
Company Description
SEOsurfer is a leading provider of comprehensive and practical knowledge of digital marketing since 2012, located in Bhopal. Our mission is to empower beginners and advanced learners alike with the skills and tools necessary to succeed in the fast-paced world of online marketing. We offer courses covering a wide range of topics, including social media management, search engine optimization, brand building, and pay-per-click advertising.
Role Description
This is a full-time on-site role in Bhopal for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for implementing and managing social media marketing campaigns, executing digital marketing strategies, monitoring web analytics, and communication with internal and external stakeholders.
Qualifications
- Target Audience, Persona creation.
- SEO, PPC, Analytics, Social Media Marketing and Online Marketing skills
- Digital Marketing skills and knowledge of current digital marketing trends
- Experience with web analytics tools
- Strong written and verbal communication skills
- Ability to work independently and as part of a team
- Experience in creating and implementing digital marketing campaigns
- Experience with graphic design and video editing software is a plus
- Define the brand voice across social channels and create share worthy content
- Manage social media campaigns and day to day activities across all Social media platforms
- Ideation of ongoing brand campaigns
- Plan and implement Social Media Marketing Strategy, take ownership of the project and deliver within timelines
- Engage in customer conversations on Social media platforms and moderate user generated content
- Use contests, games and other interactive mediums for audience engagement
- Create and maintain an exhaustive Social media calendar
- Ideate, conceptualize and develop concepts in coordination with the creative and content team
- Work on Product marketing campaigns and consistently engage with influencers . Amplify major product release/innovations across social handles
- Stay in line with all latest social media trends and prepare social media calendars
- Work on creation of content in various social media formats such as reels, stories, posts, etc
- Full Time Graduate/Post Graduate in English / Journalism / Mass communication / Advertising.
- 2-4 years of experience in managing social media, content writing, brand management, editing, etc.
- The ideal candidate should be an avid social media enthusiast with a good personal following across social media platforms
- Strong creative writing skills with impeccable command over grammar.
- High energy and drive to work in a startup environment
- Excellent team player
- Strong communication skills
- Ability to manage multiple projects simultaneously, work within a marketing team, and other departments.
- Savvy with social media trends including Facebook, Twitter, Instagram, etc.
- Knowledge of social media management tools such as Hootsuite will be a plus.
Job tags
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