Digital Marketing Manager

Location

Guwahati | India

Job description

Responsibilities

• Plan and execute digital marketing campaigns- optimize channels
• Monitor and analyze effectiveness of marketing content
• Develop and manage website content and other channels/handles
• Find and target audiences

Qualifications

• 2+ year of marketing experience
• Strong funnel analysis capability and strong data orientation in general
• Understanding of digital paid media strategies (PPC, Social, Display, DV 360) - preferably eCommerce
• Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
• Understanding of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics
• Project management

Job tags

Salary