Public Relation
Location
Mumbai | India
Job description
Greetings from Genxhire!
We have an opening for Public Relation Executive position.
Experience - 1+ years
Location - Mumbai Near BKC, Santacruz
Industry - Public Relation (Must)
Job Description: Accounts Executive/Senior Accounts Executive
Responsibilities:
As a PR Executive, you will play a vital role in managing our public relations efforts and building strong relationships with the media, stakeholders, and influencers. You will be responsible for crafting compelling PR campaigns, executing media outreach strategies, handling crisis communications, and representing our brand to the public.
1. PR Strategy: Develop and implement comprehensive PR strategies to enhance brand visibility,
reputation, and awareness.
2. Media Relations: Cultivate and maintain strong relationships with journalists, editors, bloggers,
and key media outlets. Proactively pitch compelling stories and secure positive media coverage.
3. Content Creation: Write engaging press releases, media kits, speeches, and other PR materials
that effectively communicate key messages and align with our brand voice.
4. Crisis Management: Act as a primary point of contact for media inquiries, handle crisis
communications, and develop strategies to mitigate negative publicity.
5. Event Management: Plan and coordinate PR events, press conferences, product launches, and
other media-related activities to generate media coverage and enhance brand exposure.
6. Brand Ambassadorship: Represent our brand at industry events, conferences, and speaking
engagements, serving as a spokesperson and building relationships with key stakeholders.
7. Monitoring and Analysis: Monitor media coverage, track PR campaign performance, and provide
regular reports and analysis to management.
8. Social Media: Collaborate with the social media team to ensure PR messaging is consistent
across all platforms and engage with the online community when appropriate.
Requirements:
1. Education and Experience: Bachelor's degree in public relations, communications, or a related
field. Proven experience as a PR Executive or in a similar role, preferably in relevant
industry/field.
2. Strong Communication Skills: Excellent written and verbal communication skills, with the ability
to craft persuasive content, deliver presentations, and interact confidently with media and
stakeholders.
3. Media Savvy: In-depth knowledge of media landscape, current trends, and best practices in
media relations. Familiarity with media monitoring tools is a plus.
4. Crisis Communication: Experience in managing crisis communications and ability to remain calm
and composed under pressure.
5. Relationship Building: Demonstrated ability to build and maintain strong relationships with media
professionals, influencers, and stakeholders.
6. Strategic Thinking: Strong strategic mindset, with the ability to develop and execute PR
campaigns aligned with business goals.
7. Attention to Detail: Meticulous attention to detail and ability to deliver high-quality work within
deadlines.
8. Adaptability: Ability to thrive in a fast-paced environment, handle multiple projects
simultaneously, and adapt to changing priorities.
9. Team Player: Excellent collaboration and interpersonal skills, with the ability to work effectively
within a team and cross-functionally.
Interested candidates can share their resume to [HIDDEN TEXT] to the earliest.
Regards,
Basundhara
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