Rooter.gg
Location
New Delhi | India
Job description
Role: Senior Manager - Programmatic Location: New Delhi Experience :
6+ years Essential Skills: Display/Video Network Monetization, Programmatic Monetization, SSPs, Ad Exchanges, Google Ad Manager (GAM/DFP), AdSense, AdMob, OpenBidding, SDK Bidding & Header Bidding, Amazon TAM/UAM, Rewarded & Native ads If you are a programmatic monetization Ninja, have a knack for building relationships, we invite you to apply for this exciting opportunity. Responsibilities: Plan, execute, and optimize Rooter’s Ad Inventory Manage Programmatic and Network Monetization for all Digital Sites, Android & iOS apps Manage relationships with existing demand partners and onboard new such partners Collaborate with cross-functional teams to ensure seamless execution of campaigns Conduct full analysis of campaign performance, optimizations, issues, etc Manage receipt, testing, and any required technical adjustment of creative in time for campaign launch Ensure timely, accurate, and successful delivery in full of all campaign components. Schedule and run periodic campaign status update meetings with the respective stakeholders Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI's Closely monitor marketplace trends to surface new opportunities for growth, present findings to internal stakeholders and recommend action Requirements: Minimum 5 years’ experience in programmatically monetizing publisher apps & websites An in depth understanding of ad tech ecosystem and emerging technologies Programmatic Strategy: Support the selection, deployment, and usage of programmatic technology Expertise in ad servers, supply side platforms, integration techniques and analytics tools for online channels (GAM/DFP, AdSense, AdMob, Open Bidding, Header Bidding, Amazon TAM/UAM etc.) A good understanding of the programmatic supply side ecosystem including Ad servers, SSPs, Ad Exchanges, Ad Networks, DMPs etc Familiarity with web debugging tools (Charles Proxy, Firebug, Fiddler, etc.) will be a plus Understanding of key metrics like eCPM, ad requests, match rate, fill rate, render rate, viewability, etc. Excellent problem-solving skills and strong sense of ownership About Rooter Rooter is India’s leading game streaming and esports content platform (#1 Sports app on the Google Play Store since Oct-20). Positioned at the intersection of two of the largest macro-trends in entertainment – gaming and content, Rooter has created a community platform to bring together over half a billion gaming enthusiasts in the country and drive the creator economy in the space. The company has a marquee, global investor base which includes March Capital, Lightbox, Duane Park, leAD Sports & Health Tech Partners, PayTM, Anthill Ventures, Venture Catalysts, in addition to angel investors like Boman Irani and Rana Daggubati. Consistently rated 4.6 to 4.8/5.0 stars with over 500K+ reviews on the Playstore, Rooter has been installed by over 70 Mn people. Across app and web, Rooter attracts over 18 Mn monthly active users who spend an average 35 minutes on the platform every day watching a rich content library which includes live streams, reels and videos. Today, Rooter is home to over a million creators including esports professionals, top gaming stars and more. Rooter is also the only platform in the Game Streaming category to monetize and currently generates revenue through brand partnerships, advertising, creator and user monetization. The company is expanding its team as it aims to become the biggest gaming content platform in India and SE Asia. Website : : Check out our Product :Job tags
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