Digital Marketing Team Leader
Baron Learning Private Limited
Location
Indore | India
Job description
Our client is an education company located in Indore. We provide trading education and knowledge to traders and investors to enhance their trading skills in the Forex, Futures, Comex, Indices, Commodities, and Crypto. We use a case study-based approach to train Investors on real-time and effective strategies to make traders well-versed in the subject.
The Role You Will Be Responsible For - Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and managing the Trade Marketing budget.
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the annual marketing priorities.
- Leading and implemented channel-specific marketing strategies and plans for assigned retailers.
- Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams.
- Leading activation programs with partners to improve brand visibility.
- Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected.
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.
- Reviewing and optimizing the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimize digital marketing performance.
- Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
Ideal Profile - You have at least 1 year experience ideally in Trade Marketing within Financial Services industry.
- You have working knowledge of Negotiation, customer service, De-Escalation, Goal oriented leadership, Collaboration, team Work, Conflict Resolution and Team Building
- Experience within would be a strong advantage.
- You are a strong team player who can manage multiple stakeholders.
- You are a strong mentor and coach who can build high performing teams.
- You are highly goal driven and work well in fast paced environment.
What's on Offer - Leadership Role
- Attractive Salary & Benefits
- Work alongside & learn from best in class talent
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