Implement, configure, and migrate data in Marketing Cloud, collaborating on Marketing Cloud Connect and other integrations.
Lead client discussions, gather requirements, and design solutions in Email Studio and Pardot.
Develop solutions, particularly in Email Studio and Pardot, for effective customer engagement.
Analyze and optimize digital marketing metrics, focusing on email marketing and PPC campaigns.
Proficiently report and analyze email activities using Email Studio reports and Journey Builder, optionally utilizing Data Views and Discover Reports in Analytics Builder.
Technical Skills
Experience in Salesforce Marketing Cloud and Pardot.
Expertise in Marketing Cloud, Pardot, Salesforce CRM (Sales & Service Cloud, Communities).
Proficiency in AMP Script, SQL, HTML, HML, SSJS, and experience with Dataroma, Interaction Studio.
Marketing Cloud and Pardot Certifications. (Additional certifications such as Google Analytics 360 and PPC Advertising are advantageous.)
