Fynd (Shopsense Retail Technologies Ltd.)
Location
Mumbai | India
Job description
About Fynd
Founded in 2012, Fynd is a multiplatform tech company specializing in retail-tech solutions, empowering 2,300+ brands. Driven by relentless innovation, we have also created an image transformation suite, a big data ops tool, a gaming ecosystem, an easy credit solution, with many more cutting-edge projects in the works
About Fynd Commerce Platform Fynd Commerce Platform caters to a myriad of digital commerce needs for brands at an enterprise and mid-market level. From unified, modular retail solutions and store management systems to omnichannel ecommerce capabilities, we empower over 2,300 brands to excel.
We are seeking a creative and driven Social Media Executive to join our growing marketing team and contribute to our digital marketing efforts.
Know more.
Job Description As a Social Media Executive, you will be responsible for executing social media and email marketing strategies and analyzing their effectiveness. This includes managing social media calendars, content planning and writing, and collaborating closely with the design team.
Key Responsibilities - Create engaging content, tailored for different social media platforms and email campaigns.
- Develop and maintain social media calendars, ensuring timely and consistent engagement with our audience.
- Manage social media content scheduling and posting.
- Work with the design team by assisting them with creative briefs to produce visually appealing and effective campaigns.
- Stay current with social media trends, best practices, and tools, applying this knowledge to our social media channels.
- Analyze social media and email marketing performance using analytics tools, adjusting strategies based on data insights.
- Engage with our online community, responding to comments and DMs promptly.
- Assist in formulating and implementing best practices for email marketing.
Qualifications - Creative mindset with excellent writing, communication and ideation skills.
- Ability to work effectively in a team environment.
- Degree in Marketing, Communications, or related field (preferred but not mandatory).
- Internship experience, participation in live projects, or similar practical experience will be considered as relevant experience.
- Portfolio/Relevant work samples is a must.
- Basic understanding of B2B marketing principles.
- Familiarity with major social media platforms and email marketing platforms.
- Understanding of social media and email marketing analytics.
- Knowledge of Gen-AI tools and their application in social media is a bonus.
Key Skills - Content Creation and Writing
- Collaboration and Teamwork
- Social Media Management
- Email Marketing
- Trend Awareness
- Analytical Skills
- Community Engagement
- Creativity and Ideation
- B2B Marketing (not mandatory)
- Gen-AI Tools (not mandatory)
What We Offer - Growth: Unlimited growth potential in a dynamic environment focusing on new products and markets. Leadership development opportunities.
- Flex University: In-house and external courses with reimbursements for personal upskilling.
- Culture: Regular team-building activities and events for a vibrant community experience.
- Wellness: Comprehensive Mediclaim policy and access to therapists. Free meals and snacks.
- We work 5 days from the office and we make sure people have everything they need.
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