MNC Group
Location
Chennai | India
Job description
Hi,
We are hiring Company - Home appliances Manufacturing Designation: Trade Marketing Officer Location: Chennai Looking for candidate preferably from FMCD/ FMCG background 2 – 3 years of experience in Trade Marketing CTC - 6 LPA Please share CV one [email protected] (Mention subject line - Trade Marketing, Chennai) Responsibilities: · TMOs will be the sales enablers and responsible to support the branch in Sales, Promotion and Branding activities. · Developing and executing the Trade Marketing Plan in line with sales and marketing objectives while keeping track of budget and spends · On-ground execution and supervision of promotions and activations · Ensuring in-time availability of POP and collaterals by managing a pool of vendors and negotiating on rates with them. · Responsible for maintaining the planogram and product availability at the right place in the store. · To provide market feedback on competition, customer behaviour and response to our marketing mix through frequent market visits with the sales team. · Plan and co-ordinate activities prior to launch and responsible for agreed Launch Quantities · Improving brand presence in the branch and campaign execution across trade through excellence in in-store execution and tracking in alignment with the HO and branch marketing priorities · Leading and managing the entire life cycle of promoters (From recruitment to sales) and ensure the desired targets are achieved and productivity is met. · Follow up with the vendors regarding branding and SIS deployment for better brand visibility and brand block. · Ensure ROI is achieved in all the marketing and branch activities · Research and identify new marketing opportunities. Key Skills: · Good Negotiation skills, decision making and coordination with both. (Internal and external customers) · Good in MS Office, Especially Excel and PowerPoint · Good communication skills Standard Eligibility criteria – Priority will be from Kitchen Appliances/Home Appliances/Electronics, etc. Age should be within 35 years. Should have worked with handling Trade Marketing role Salary will be 25% hike on current CTC and maximum budget would be 6 LPA for this role. 2 – 3 years of experience in Trade Marketing Graduates' minimum & Post graduation (Desired) Candidate should have done his all education in Full time with aggregate of 50% and above scores (Applicable to 10th , 12th , Graduation and Post-graduation)Job tags
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