Intern - English Programming, English Entertainment
Viacom18 Media Private Limited
Location
Mumbai | India
Job description
The Youth, Music and English Entertainment cluster of Viacom18 is laser-focused on entertaining urban Indian youth across multiple platforms. MTV is an iconic brand which has extended beyond television to JioCinema OTT, consumer products and its sub-brands like Roadies are running successful gym, pub and café franchises too. MTV Beats is the popular choice for Bollywood and Pop music for television audiences across urban Hindi markets. Vh1, Comedy Central and Colors Infinity round up the international content offering bouquet – from music to multi-genre entertainment – for the upscale urban youth. While the YME cluster has a very active and engaged user base on OTT and Social Media platforms, the business has already pivoted towards being future-ready, with digital-first brands like Fully Faltoo and KaanPhod Music. In a nutshell, the YME Cluster is a lean, agile, modular and consumer-focused team creating platform-agnostic content for the Indian youth.
What will you do
- Content Curation and Analysis: Stay current with international content trends, both in English and other languages, to ensure our programming remains engaging and relevant. Regularly analyze BARC data and monitor competitor activities to inform programming decisions
- Content Selection and Planning: Collaborate in the selection of content and contribute to the creation of the Final Programming Cycle (FPC). Participate in brainstorming sessions to develop and execute innovative programming strategies and ideas
- Communication and Coordination: Prepare and distribute monthly programming highlights and promotional briefs. Develop secondary programming elements such as trivia, fillers, and additional content
- Scheduling and Execution: Understand scheduling dynamics to effectively plan and execute programming schedules. Coordinate with internal teams including Operations, Marketing, PR, Sales, and On-Air Promotions (OAP). Drive and oversee the execution of programming and scheduling strategies for both Comedy Central and Colors Infinity
Who should apply for this role
- Educational Background: Bachelor's Degree Required: Candidates should possess a bachelor's degree in a relevant field. A master's degree is considered advantageous
- Professional Experience: Applicants must have demonstrated experience in programming, scheduling, or content curation within the entertainment sector
- International Content Acumen: Familiarity with Global Content Trends: A solid understanding of international content trends is crucial, particularly across languages including English
- Analytical Proficiency: Candidates should exhibit strong analytical skills, enabling them to interpret BARC data and competitor insights effectively
- Strategic and Creative Thinking: Creative and Strategic Mindset: The ideal candidate should possess a creative approach coupled with a strategic mindset, contributing to content selection and innovative programming ideas
- Effective Communication: Skilled Communication and Presentation: Effective communication and presentation skills are vital, ensuring clear conveyance of ideas and strategies
- Cross-Functional Collaboration: Proficient in Team Coordination: Candidates should be proficient in coordinating with cross-functional teams and managing collaborative projects
- Attention to Detail: Detail-Oriented Approach: Exceptional attention to detail is required, along with excellent organizational and time management capabilities
Viacom18 Media Pvt. Ltd. is one of India's fastest-growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational, and multicultural brand experiences. Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on the ground, in cinemas, and merchandise. Its portfolio of 38 channels across general entertainment, movies, sports, youth, music, and kids genres delights consumers across the country with its eclectic mix of programming. JioCinema, Viacom18's OTT platform, is one of India's leading streaming services and most popular destination for live sports. Viacom18 Studios has successfully produced and distributed iconic Hindi films and clutter-breaking regional films for over 13 years in India.
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