Michael Page
Location
Barcelona | Spain
Job description
Junior Brand Manager en Barcelona. Perfil buscado (Hombre/Mujer) Help on building the brand by co-owning the P L under his/her responsibility Drives adequate actions to reach the target sales growth and profitability Analyses of Sell-Out (Nielsen) and Sell-In data in order to get insights (compare results to established objectives and to assure the effectiveness and ROI of marketing programs) Work closely and proactively with SBM to implement activities aligned with the brand attributes and values Learn how to get consumer understanding and generate actions to better serve its needs and desires Together with the SBM he/she is the guard of the brand equity ensuring all consumer touch points are in-line with the agreed Equity pyramid Assists in developing and executing communication plan to consumer including promotional initiatives Brand activations and Festivals with the correct objectives/brand Ensurethatallbrandsafetyguidelines are correctlyinplaceandimplemented Assists in the identification and development of business building ideas and working actively with other team members in BU (Sales Trade Marketing global teams Supply chain ) to execute the plans that meet business objectives Coordinates and leads external agencies projects for market research promotional development Promotional gadgets communication development new artwork development to execute the Marketing plan Generates forecast of new launches and promotions together with Trade Marketing to ensure minimizations of obsolesces and out of stocks Together with the SBM controls Marketing budget under their responsibility Use our tools to develop new products product development tool (NPL/Devex) and New artwork tool (webcenter) and ensure to complete the right mix for the Launch Plan and with its communication to all stakeholders. Empresa multinacional FMCG TOP Employer Marcas líder a nivel internacional Educational background Bachelors degree required (Economics ADE or similar). Master in marketing / MBA is a plus Languages Fluent in Spanish and English Relevant experience in functional Marketing role in FMCG minimum 5 years having worked in the food sector is a plus as well as having experience with working in close cooperation with sales and both traditional and modern channels. 5+ years Marketing experience in FMCG industry. Last 3 as a Product Manager. Important multinational company with leading international brands within the FMCG sector. Be part of a great organization with possibilities to grow and build a career marketing,
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