Content Marketing Specialist (m/f/x)
Location
Tübingen | Germany
Job description
The marketing team is the key driver that brings the company’s cloud software Meisterplan forward.
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Your Responsibilities
- Further conceptual development and communication of the Meisterplan story in US English in the form of compelling tech-oriented case studies, help articles, white papers, eBooks, brochures and similar marketing content
- Copywriting of creative Google, Bing and social ads plus slogans
- Support regular product launches and feature releases by delivering high-quality messaging
- Assist in the implementation of feature campaigns including internal and external product release communication, content and creation of assets
- Support marketing and enablement video production with product related content
- Creative conception and structured planning of Demand Generation Campaigns, mainly for the US market
- Monitoring of relevant KPIs and providing of analysis and recommendations to optimize the company’s English-language marketing efforts
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Your Profile
- (Young) professionals or graduates with first experience as a copywriter, journalist or with a Bachelor’s degree in the field of journalism, communications, content marketing or a comparable field
- Exceptional written and oral communications skills in English, US English language skills at C2 level – German language skills a plus, but not required
- Affinity for IT and software products, preferably in a B2B context
- Excited to become a market, customer, and product expert to communicate the company’s product`s value with confidence
- Skilled team player who collaborates closely with cross-functional teams to achieve excellent results
- Ability to work and execute in a fast-paced, dynamic environment with regular and frequent product releases
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How to apply!
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