Marketing Communications Manager
Express Employment Professionals - Ottawa East
Location
Ottawa, ON | Canada
Job description
Our client, a reputable not-for-profit organization in the renewable energy sector, is seeking an experienced Marketing & Communications Manager to join their team on a full-time basis. This position is a hybrid role (3 days in office, 2 days at home), and therefore requires someone who resides in the Ottawa-Gatineau area.
Why work for this organization?
- Hybrid work model (3 days in-office, 2 days WFM)
- Health and dental benefits
- RRSP Match
- Closed between Christmas and New Years
- Half day on birthday
- Paid volunteer day
- Reduced summer hours
- 3 weeks’ vacation to start
- 10 paid sick days
- Excellent work life balance
- Travel opportunities – Up to 8 per year
- Professional development
- Bus accessible – located near Hog’s Back Park
Duties may include, but are not limited to:
- Champion the integrity of the organization’s brand in all marketing and communications endeavours
- Develop innovative communication messaging to engage and garner support from the organization’s stakeholders
- Oversee the creation of compelling internal and external content, including media releases, newsletters, blogs, reports, position statements, executive speeches, video scripts and other thought leadership content
- Manage the organization’s website (WordPress) and social media content, layout and appearance
- Collaborate with and manage third-party vendors for web development, public relations, translation, design, and other services to fulfill marketing objectives
- Drive the organization’s social media strategy to enhance brand awareness and cultivate influencer relationships (currently using Facebook, X, and LinkedIn)
- Lead strategic media relations efforts, including story ideation, pitching, and media outreach, to promote the organization’s positive coverage
- Manage all marketing and communications activities for the organization’s members, sponsors, and stakeholders when coordinating events and webinars
- Contribute to business development initiatives aimed at expanding the organization’s product and service offerings
- Manage the organization’s online presence and participation in industry events, assessing the ROI of trade shows and speaking engagements
- Assist with internal CRM system support
- Monitor, measure, and analyze KPIs to evaluate effectiveness of marketing strategies, providing quarterly reports to the executive management team and suggesting improvements
- Collaborate with senior management and consultants to establish and achieve marketing & communications objectives
- Manage and oversee one subordinate (Digital Marketing Coordinator)
- Perform other duties as assigned by the executive management team
Required skills and qualifications:
- 5+ years’ experience in public relations and marketing management, preferably in a nonprofit or B2B environment, taking the lead on both strategy and execution
- Excellent English communication skills – both written and verbal
- Must have experience with website and social media content management as well as reviewing and analyzing marketing analytics
- Experience interviewing subject-matter experts and ghost-writing for them (e.g. blogs, social media posts, statements, etc.)
- Must have experience with the full MS Office Suite
- Demonstrated experience in project and budget management
- Ability to thrive in a fast-paced environment with a sense of urgency
- Must be comfortable with occasional travel across Canada (to attend conferences and other events supporting the organization)
Assets:
- Degree or Diploma in Marketing, Communications, Public Relations or related field considered a strong asset
- Bilingualism (English / French)
- Experience with design platforms (e.g. Canva, InDesign)
- Experience with Social Media Management tools (e.g. Hootsuite, Sprout Social, SOCi, etc.)
- Previous experience supervising and/or managing employees
- Familiarity with the renewable energy industry
- Experience working in a marketing agency
Schedule: Monday to Friday – 8:30am to 4:30pm
Salary: $70,000 to $95,000 per year, depending on experience and qualifications
If you are interested and believe you meet the specified qualifications, please reply to this ad with your Resume.
We thank all applicants for their interest in Express Employment Professionals; however, only those candidates selected for interviews will be contacted.
Express Employment Professionals is an Equal Opportunity Employer.
Requirements:
Job tags
Salary
$70k - $95k per year
