Location
Edmonton, AB | Canada
Job description
Are you a strategic thinker with a passion for creating engaging content that drives results? We are seeking a talented Content Strategist to join our team. As a Content Strategist, you will be responsible for developing and executing content strategies to drive brand awareness, engagement, and lead generation. Your ability to craft compelling content across various formats and channels will be essential in attracting and retaining our target audience. If you have a passion for content marketing and a knack for storytelling, we want to hear from you!
Key Responsibilities:
- Develop and execute content marketing strategies to drive brand awareness, engagement, and lead generation.
- Create and manage editorial calendars and content production schedules.
- Write and edit compelling content for blog posts, articles, whitepapers, case studies, and other marketing collateral.
- Optimize content for search engines (SEO) to improve visibility and drive organic traffic.
- Analyze content performance metrics and provide insights to optimize strategies and achieve business goals.
Requirements:
- Bachelor's degree in Marketing, Communications, English, or related field.
- Proven experience in content marketing, with expertise in content creation, distribution, and optimization.
- Strong writing and editing skills, with attention to detail and grammar.
- Familiarity with SEO best practices and content management systems (CMS).
- Excellent communication and collaboration skills.
Job tags
Salary
