Foodservice Sales Manager - USA
Location
Mississauga, ON | Canada
Job description
The Opportunity:
Maple Leaf Foods is the largest food company in Canada with annual sales of nearly $5B. We conduct business with every significant broadline distributor, national account and healthcare operator. The company has made significant investments in sustainable meat, including being the largest producers of No Antibiotics Ever (NAE) pork in North America. We also provide top quality plant protein & Dairy products across the North America under our leading brands, Lightife & Field Roast. One of our 6 core strategies is to ‘Broaden Our Reach’ with significant growth planned into the US market. The company has already made significant strides in the US retail and club channels and we are now prepared to focus our energy and resources on foodservice.
To support this US Foodservice focus, the successful candidate will play a pivotal role in accelerating the growth of Maple Leaf’s NAE and conventional processed meat products. This will be done by focusing on increasing our business with existing customers and developing business with new customers, both with existing items and customer formulations as needed.
Snapshot of a Day-in-the-Life: - Lead all selling efforts with our US Multi Unit operators – both existing and new customers.
- Focused now on both Meat and Plant protein, sustainable & conventional.
- Develop a deep understanding of customers strategies.
- Build meaningful customer partnerships and relationships to deliver growth for both Maple Leaf and our customers.
- Account Management Skills are also key, as this role supports several large, pivotal & Strategic customers within our network
- Manage and utilize 3 rd party culinary support and internal chefs to present products
- Utilize superior relationship building, people management, organization and strategic selling skills to ensure successful execution of plans.
- Plan account strategies and work with cross functional team to develop sales plans and objectives (i.e., volume, GP, trade spending, promotional plans, business development plans).
- Maximize sales volume and GP.
- Build and maintain knowledge base of competitors, operator/customer trends in the marketplace/industry, and integrating this information into strategic recommendations.
- Develop a detailed database of opportunities by customer, competitive landscape, financials, and timing.
- Be part of building a growth culture, rooted in discipline and fundamentals, that delivers winning customer partnerships, by instituting operating rhythms and practices for awareness and alignment of priorities within the team.
- Manage and deliver P&L objectives including Volume, Sales, and Gross Profit. Inclusive of monthly/quarterly/annual reporting and forecasting against key metrics for the business.
- Forecast and deliver team budgets for the function with control of direct SG&A and trade spend.
- Other projects/duties as assigned or needed.
What You’ll Bring: - Entrepreneurial mindset with a track record of consistently delivering results.
- At least 8+ years of progressive sales experience in managing customers, strategies, and business.
- University degree in business or related area.
- Deep foodservice and/or convenience store industry relationships and customer knowledge.
- Specific knowledge and experience selling hot dogs, sliced meat and/or sausage a preferred.
- Ability to understand MLF and customer goals and translate into clear and concise customer strategies with effective action plans.
- Ability to influence and leverage cross-functional resources (dedicated and/or shared) to identify and solve strategic issues.
- Exceptional story telling skills.
- Synthesize data, insights and inferences into a coherent and logical chain that others can execute on.
- Strong negotiation skills including listening, probing, identifying interests, and mutually solving problems.
- High energy, self-motivated, proactive and engaging in a fast-paced and action-oriented environment.
- Creative and strategic thinker who consistently looks for new and impactful ways to drive results.
- Travel will eventually progress to as much as 50% however is dependent upon customer opportunity, and will fluctuate throughout the year.
What We Offer at Maple Leaf Foods: - Being part of a high-performance, people-focused company that has an inspiring and unique vision to become the most sustainable protein company on earth, and a deep commitment to sustainable protein across North America.
- An inclusive company culture and a work environment that keeps our people safe, rewards excellence, and empowers everyone to learn and contribute their best.
- A hybrid work model that embraces remote work for eligible roles, helping team members achieve work-life balance—combining the best of both spending time working remotely, benefitting from focus time, and purposeful collaboration in the office setting.
- Competitive Health and Wellness benefits that offer flexibility to meet your individual or family needs, including programs focused on improving mental health and wellbeing. These benefits start on your first day of employment.
- Defined Contribution Pension Plan with company matching that starts on your first day of employment.
- Learning and development opportunities, including workshops, ‘speaker series’ events, and resources that allow you to develop your skills and progress your career.
- Comprehensive tuition reimbursement program that supports continuous learning and development of our team members through investment in eligible degrees, diplomas, professional certification, or trades programs.
- Supporting our deep commitment to community impact, we offer up to two paid days annually to volunteer at a cause of your choice.
About Us: We’re a carbon neutral food company on a purposeful journey to Raise the Good in Food through better nutrition, safer food and workplaces, more humane animal care, and environmental sustainability efforts that protect our planet. We care about our communities and commit to reducing food insecurity in Canada. Join us on the journey. Let’s build a better future, together.
We’re passionate about food. For more than 100 years, we’ve made delicious, healthy protein that Canadians love under iconic national and regional brands, like Maple Leaf®, Schneiders®, and Greenfield Natural Meat Co.® We’re on a journey to become the most sustainable protein company – not just in Canada – but on earth.
- We are carbon neutral.
- We are one of the only food companies in Canada to set science-based targets.
- We aim to reduce our environmental footprint by 50% by 2025.
We’re a global food company with more than 13,500 team members. We operate sites in 20+ locations across Canada. We also have locations in the U.S. and Mexico, and do business in Asia.
A diverse and inclusive work environment Championing diversity and inclusion is a critical component to advancing our collective purpose and vision and living the Maple Leaf Leadership Values. We believe in building, investing in, recognizing, and rewarding remarkable people who value an inclusive workplace, embrace all forms of diversity, and commit to including every voice in our collaborative environment. We’re so much stronger when we know we’re accepted and valued for who we are and what we each bring to the workplace.
We embrace a strong, values-based culture Our eight Leadership Values are our north star. They guide the decisions we make for all our stakeholders: our consumers, our customers, our people, our communities, our shareholders, and the environment.
- Doing What’s Right
- Shared Value
- High Performance
- Diverse and Inclusive Teams
- Disciplined Decision Making
- Our Accountability
- Intense Curiosity
- Transparency and Humility
Maple Leaf Foods is committed to ensuring the health and safety of all our employees. As part of this commitment, we have adopted a number of COVID-19 safety measures, including a requirement for all employees to be fully vaccinated by March 31, 2022 and to show proof of vaccination. In keeping with this policy, successful candidates will need to provide proof of vaccination before your start date. We will, of course, consider accommodations for anyone unable to be vaccinated following human rights and other applicable laws. We thank all applicants for their interest in exploring employment opportunities with Maple Leaf Foods; however, only those selected for an interview will be contacted. Applicants may be subject to a background check and must meet the security criteria designated for the position. Championing diversity and inclusion is a critical component to advancing our collective purpose and vision, living the Maple Leaf Leadership Values, and delivering winning results. Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired; please contact our Talent Attraction Team at [email protected].
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