Prollenium Medical Technologies Inc.
Location
Richmond Hill, ON | Canada
Job description
Company Overview:
Prollenium Medical Technologies Inc. is a fast-growing Canadian developer, manufacturer and international distributor of premium HA dermal filler. We are proud to address all of our client's needs through streamlined medical device innovation. Prollenium is able to ensure a continual flow of creation, unique ideas, and a steady pipeline of new and exciting products that provide safe and effective results. US FDA, Health Canada, and CE approvals, over 4 million syringes in the Revanesse product line have been sold to 70+ countries world-wide. Prollenium is the only manufacturer of Hyaluronic Acid dermal fillers in North America. Join our dedication to innovation.
Prollenium provides competitive compensation, benefits, and development opportunities.
Overview:
The Brand Manager will be responsible for developing, executing, and overseeing strategic marketing initiatives to promote and enhance the brand image and market presence of Prollenium’s injectable portfolio in Canada.
In addition to working with the Marketing team, this role will regularly collaborate cross-functionally (Sales, RD, Clinical, Customer Service, Logistics, and others) to implement marketing tactics, conduct market analyses, and deliver product launching initiatives.
Key Responsibilities:
Brand Strategy & Market Analysis:
- Formulate comprehensive brand strategies that reflect a deep understanding of market trends, competitive landscape, and customer preferences.
- Conduct thorough market research to identify emerging trends, consumer preferences, and competitive landscape.
Marketing Campaigns:
- Strategize, implement, and oversee cohesive marketing campaigns to proficiently engage the target audience.
- Ensure high-quality, relevant content across all marketing materials such as social media, online platforms, print media, and events to bolster brand promotion.
- Collaborate closely with the creative team to ensure uniform and impactful brand messaging.
Sales Collaboration and Support:
- Collaborate closely with the sales team to understand their needs, challenges, and goals.
- Equip the sales teams with the necessary tools, promotional materials, and information to effectively communicate the brand's value proposition to customers.
- Participate in sales meetings and training sessions to ensure sales teams are well-equipped to present the brand effectively.
Budget Management:
- Develop and oversee budgets for marketing campaigns, ensuring optimal allocation of resources to maximize ROI.
Performance Tracking:
- Evaluate campaign performance and provide regular reports to management.
- Leverage data-driven insights to refine strategies and optimize future initiatives.
Relationship Building:
- Build and maintain strong, robust relationships with key stakeholders, including customers, healthcare professionals, key opinion leaders, and industry partners.
Preferred Qualifications:
- Bachelor’s degree in marketing, Business, or a related field.
- Minimum 3+ years of experience in brand management, preferably in aesthetics, skincare, beauty, or related field.
- Understanding of aesthetics market trends, customer behavior, and industry regulations preferred
- Experience with CRM such as Salesforce is preferred.
Skills:
- Excellent communication and interpersonal skills for effective collaboration with internal teams and external partners.
- Creative thinking and the ability to translate concepts into compelling marketing strategies.
- Proficiency in data analysis and using insights to inform decision-making.
- Familiarity with digital marketing, social media platforms, and content creation.
- Strong project management skills and the ability to multitask in a fast-paced environment.
- A passion for aesthetics and a keen eye for design and visual aesthetics.
Travel:
- Regular travel, up to 20% within Canada will be required.
Requirements:
Job tags
Salary
