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Digital Insights Sr Analyst


PepsiCo Deutschland GmbH


Location

São Paulo, SP | Brazil


Job description


Overview

We Are PepsiCo

Join PepsiCo and dare to transform! We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.

Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries. In Brazil since 1953, PepsiCo has recognized brands such as QUAKER, TODDY, TODDYNHO, ELMA CHIPS, RUFFLES, DORITOS, EQLIBRI , GATORADE, KERO COCO, ¡H2OH!, PEPSI among other.

A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.

Know a little more: PepsiCoJobs

Join PepsiCo, dare to transform.


Responsibilities

The Opportunity

This position will be dedicated to digital sales area, B2B, being responsible for BI, databases and KPI’s dashboards, transforming information into insights and action plans to digital activations.

  1. Responsible for managing different information sources (Bees, Pepscio Conect, MC1 and BI’s) coming from DTS Sales (200K customers), Apps activation and Loyalty Program;
  2. Support Field Sales sales team specific capabilities, developing specific KPI’s dashboards and analysis;

Develop important insights analysis to support strategical business decision such as AOP, S&OP, MKT Share and activation calendar;

Your Impact

As Digital Insights Analyst your functions would consist of:

  1. Responsible for BI, databases and KPI’s dashboards, transforming information into insights and action plans to digital activations.
  2. Responsible for managing different information sources (Bees, Pepscio Conect, MC1 and BI’s) coming from DTS Sales (200K customers), Apps activation and Loyalty Program;
  3. Support Field Sales sales team specific capabilities, developing specific KPI’s dashboards and analysis;
  4. Develop important insights analysis to support strategical business decision such as AOP, S&OP, MKT Share and activation calendar;
  5. Guarantee alignment with different suppliers (Bees Team (Ambev), Pepsico Connect Team, Zmees Team and other database suppliers) and steakholder to develop best solutions to digital insights agenda;
  6. Guarantee good relationship and alignments with main steakholders: Sales team, Trade MKT (DX), Pepsico Connect Team, Sales strategy & Intelligence Team, IT Team, GBS Team and Latam Team;
  7. Analyse and identify opportunities on customer understanding across different clusters, behaviors, projections and support on KPI’s dashboard and Loyalty Program;
  8. Support important test & learn actions to capture insights that comes into action plans and results;
  9. Influence on demand volumes (S&OP insights), Market share KPI’s and activation calendar insights.

Qualifications

Who Are We Looking For?

If this is an opportunity that interests you, we encourage you to apply even if you do not meet 100% of the requirements.

What can you expect from us:  

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.

Instructions for internal candidates (elegibility guidelines):

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