Dell GmbH
Location
Eldorado do Sul, RS | Brazil
Job description
Senior Social Media Expert
We are seeking a highly experienced and strategic-minded Senior Social Media Expert to lead the development and implementation of a global social media operating model. The ideal candidate will have a proven track record in both strategic and tactical social media operations, with a focus on refining processes, training internal teams, and effectively managing change.
Responsibilities:
Global Social Media Strategy:
Develop and execute a comprehensive global social media strategy aligned with business objectives .
Lead the design and implementation of a unified global social media operating model.
Training and Development:
Conduct training sessions for internal teams to enhance their social media knowledge and capabilities.
Provide ongoing guidance to ensure teams are up-to-date with industry trends and best practices.
Process Review and Optimization:
Review existing social media processes and workflows to identify areas for improvement.
Implement optimized processes to streamline social media operations on a global scale.
Being the main POC for all technical media solutions with platform partners
Driving social vehicle spend analysis on platform and regional levels to ensure highest ROAS
Aligning with wider social intelligence pod to ensure best practice sharing and alignment
Provides leadership and strategic direction to all social spend planning and execution
Aligning with SME on other vehicles for planning and optimizing
Driving key strategic platform projects
Change Management:
Lead change management initiatives related to social media strategy and operations.
Ensure seamless integration of new processes and strategies across diverse global teams.
Platform Expertise:
Stay abreast of the latest developments in social media platforms and technologies.
Provide insights on platform utilization and emerging trends to enhance the company's social media presence.
Skills:
Proven Experience:
Demonstrated success in developing and implementing global social media operational models .
Deep experience across all levels of Paid Social, including campaign building, channel planning, channel strategy and measurement.
Demonstrated experience in overseeing in-house media buying processes, coupled with a proven track record in contributing to organizational planning and construction initiatives within the realm of media operations.
Change Management:
Strong change management skills with the ability to drive cultural shifts within organizations.
Analytical Skills:
Analytical mindset with the ability to assess data and performance metrics for continuous improvement.
U nderstanding of analytical tools and the utilization of them into digital insights, enhancements, and their impact on strategy, planning and activation.
Communication:
Excellent communication skills, both written and verbal, to effectively convey strategies and insights.
Qualifications:
Experience in social media marketing buying, or technical build with a track record of measurable results
Bachelor’s or Master’s degree in advertising, marketing or business program
Expert technical knowledge of all tier-one Dell prioritized platform partners (Meta, Tiktok , Snapchat, Linkedin ) .
Excellent understanding of relevant market dynamics and technology
Working knowledge of the integration with additional tech stacks such as the Google Marketing Platform and the adoption of platform measurement technologies such as CAPI.
Strong negotiation skills, including internal cross-functional negotiation experience
Strong organizational agility and interpersonal skills to work effectively across functions and lines of business in a virtual organization with strong communication skills with all levels of stakeholders
Ability to thrive in a fast-paced and demanding environment
Strong analytical skills & drive to grow innovation and change
Fluent in English, written and spoken
Additional Requirements:
Availability for working with teams in different timezones
Certification in relevant social media platforms and tools.
Location
Brazil , Porto Alegre or Sao Paulo, Brazil
Who we are
We believe that each of us has the power to make an impact. That’s why we put our team members at the center of everything we do. If you’re looking for an opportunity to grow your career with some of the best minds and most advanced tech in the industry, we’re looking for you.
Dell Technologies is a unique family of businesses that helps individuals and organizations transform how they work, live and play. Join us to build a future that works for everyone because Progress Takes All of Us. Application closing date: March 15th 2024 Dell Technologies is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. Read the full Equal Employment Opportunity Policy here . Job ID: R241910Dell’s Flexible & Hybrid Work Culture
At Dell Technologies, we believe our best work is done when flexibility is offered. We know that freedom and flexibility are crucial to all our employees no matter where you are located and our flexible and hybrid work style allows team members to have the freedom to ideate, be innovative, and drive results their way. To learn more about our work culture, please visit our locations page. #J-18808-LjbffrJob tags
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